VISION-MISSION

Philosophy Determination Vision Mission

Philosophy

         Professional in Innovation for Sustainable Social Development

Determination

        Aiming to produce professional practitioners who creatively contribute to society.

Vision

         “University of ‘Opportunities’ for Prosperous National Development”

Mission

1. Producing specialized, high-quality personnel to meet the needs of the country’s target industries.

      2. Creating research, inventions, and innovations for societal benefit or commercial value.

      3. Providing academic services to society through innovation for sustainable development.

      4. Preserving arts and culture through a creative cultural approach.

      Core Values

               The university has defined the core values of the organization, represented by the acronym RUTS, which have the following meanings:

               R = Responsibility                      

                  Responsible for oneself and accountable in duties to produce professional practitioners.

               U = Unity

                  Unity and harmony, teamwork, and collaboration strengthen and enhance the ability to produce skilled personnel and create innovations for sustainable social development.

               T = Technology and Innovation
                  Stay current, develop, and apply modern technology as tools for management, education, and networking.

               S = Shining Wisdom     

                  The radiance of wisdom is achieved through practice and creativity, founded on love and faith, to generate innovations rooted in Thai wisdom.

      Organization Culture

             Happy, modern, and heartfelt in service.

      Identity

               Proficient in communication skills and expert in practical execution. 

      Uniqueness

               Creating skilled practitioners. 

      Campus Identity

      The university aims to establish strength and excellence according to regional identities, serving as a cornerstone for regional economic development and cultural heritage through science, technology, and innovation to enhance competitiveness nationally and internationally. The regional identities are defined as follows:

      Songkhla – Urban development through science, technology, and innovation.

      Rattaphum – Smart farm management.

      Trang – Coastal resource management.

      Nakhon Si Thammarat (Thung Yai, Sui Yai) – Agricultural management through innovation.

      Nakhon Si Thammarat (Khanom) – Conservation-oriented tourism management.

               

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